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What does this actually cost?
Most agencies hide it. Sell My Service won't.
Three ways in. Free, fixed, fitted. Real ranges, in AUD.
Start Cheap. Build Trust First.
You don't need a retainer to start.
The Cheat Sheets
20 cards. 20 moves. One month. Pick the one that stings most, start there. Designed for the ute dashboard.
- · 20 single-move cards, printable
- · One card ungated as proof
- · Drip the rest as they release
- · No call required
Build Your 8 Videos Workbook
The full playbook. Shoot the 8-video trust stack yourself, in your own kit. No paid ads. No agencies. Just your face and the work.
- · The 8 videos mapped to SIMPLER jobs
- · The on-camera filming cheat sheet
- · Question discovery + shoot-day checklists
- · Solo Operator mode included
Done With You
When you want a hand to land it. Three tiers, by business stage.
The DIY work is real. So is the operator hand-holding when the deployment matters. Pick the tier that matches where you are now. Move up when the system compounds.
- TIER 01
Foundation Sprint
For $500k–$1M businesses
1 video. 4 weeks. Base setup.
- · The FAQ Video, filmed and deployed
- · Landing page deployed with the video embedded
- · Google Business Profile cleanup
- · Cheat Sheets pack delivered ahead of the shoot
From
$2,500/mo
AUD. ex GST.
- TIER 02 Most chosen
Trust Stack Build
For $1M–$2M businesses
4 videos. 12 weeks. Full deployment.
- · Four of the eight videos shot (FAQ, Cost, Pricing, Fit)
- · Landing page + Bio + email signature deployed
- · Authority Selling sequence wired
- · Quote workflow integration
- · Weekly check-ins with Antony
From
$4,500/mo
AUD. ex GST.
- TIER 03
Compound Operations
For $2M–$3M businesses
All 8 videos. 6 months. Ongoing.
- · All 8 videos in the Trust Stack
- · Customer Journey case study production
- · Multi-channel deployment (web, email, social, AI)
- · Monthly SX Metrics review
- · Quarterly visibility audit
From
$7,500/mo
AUD. ex GST.
Final price depends on scope. The 15-minute call sets scope, not whether you'll see the number.
The Drivers
What moves the price.
Same scope, different operator: different cost. Here's what shifts it in each direction.
Drives Cost Up
When the scope grows.
- Multiple trades served under one business
- Multi-suburb or multi-state coverage
- Multi-truck / multi-crew coordination
- Studio-grade video production
- Urgent timeline (under 30 days)
- Existing-brand cleanup before the new system can land
Drives Cost Down
When you do the heavy lifting.
- Single trade, single suburb, single crew
- You film the 8 videos yourself using the Workbook
- 90-day timeline or longer
- Greenfield: no existing brand to undo
- Reviews and proof already in hand to reuse
- You run the Cheat Sheets card-by-card first
Next Move